Privacy Policy
Last Updated: September 2026
At Mulberry Gap, we respect your privacy and are committed to protecting the personal information you share with us. This Privacy Policy explains what information we collect, how we use it, and when it may be shared.
Information We Collect
We may collect personal information that you voluntarily provide when you make a reservation or purchase, complete a form, subscribe to communications, participate in a promotion or survey, or contact us.
This information may include your name, email address, phone number, mailing or billing address, reservation details, purchase history, and other information needed to provide our services.
Our website may also automatically collect information about your device and use of our website, such as your IP address, browser or device type, pages visited, referring website, and interactions with our website.
How We Use Your Information
We may use your information to:
Process and manage reservations, purchases, payments, meals, shuttles, and other services
Communicate with you about your reservation or purchase
Respond to questions and customer service requests
Send marketing communications when permitted
Understand how visitors use our website
Measure the effectiveness of our advertising
Improve our website, services, marketing, and guest experience
Prevent fraud, maintain security, and comply with legal requirements
Sharing Your Information
Mulberry Gap does not sell or rent your personal information.
We may share information with trusted service providers that help us operate our business, such as reservation systems, payment processors, website providers, email and SMS services, analytics and advertising providers, and other vendors necessary to provide our services.
We may also disclose information when required by law or when reasonably necessary to protect Mulberry Gap, our guests, employees, property, or others.
Third-party service providers may have their own privacy policies and practices.
Payment Information
Payments may be processed through third-party payment providers. Payment information is handled according to the security and privacy practices of those providers.
Mulberry Gap does not intentionally store complete credit or debit card information on our website.
Cookies, Analytics & Advertising
Our website uses cookies and similar technologies to help our website function, understand how visitors use our site, improve the guest experience, measure advertising performance, and deliver relevant advertising.
We currently use third-party analytics and advertising services including Google Analytics, Google Ads, Meta Pixel, and Microsoft Clarity.
These services may collect information about your device, browser, website activity, pages viewed, links or advertisements clicked, and other interactions with our website. Microsoft Clarity may also collect information about how visitors interact with our website, such as clicks, scrolling, and mouse movements.
Information collected through these technologies may be used to analyze website traffic, improve our website, measure the effectiveness of advertising campaigns, and help us reach people who may be interested in Mulberry Gap.
You can control or disable cookies through your browser settings and, where available, through our website's cookie preferences. Disabling certain cookies may affect some website features.
Email Communications
If you subscribe to our email list or otherwise consent to receive promotional emails, we may send you information about Mulberry Gap, upcoming events, special offers, and other news.
You can unsubscribe from marketing emails at any time using the unsubscribe link included in those messages.
Reservation confirmations, receipts, service updates, and other transactional communications may still be sent when necessary to provide services you've requested.
Phone & Text Communications
When you provide your phone number, we may use it to communicate with you about your reservation, services, or other guest-related matters.
If you separately opt in to SMS marketing, we may occasionally send promotional text messages through our SMS provider, TextSpot. Consent to receive marketing text messages is not required to make a purchase or reservation.
Message frequency may vary. Message and data rates may apply. You may reply STOP at any time to unsubscribe from marketing text messages.
Mobile phone numbers and SMS opt-in information will not be sold or shared with third parties for their own marketing or promotional purposes.
Third-Party Websites & Booking Platforms
Our website may contain links to third-party websites or services, including external reservation, travel, social media, or booking platforms.
Information you provide directly to a third-party website or booking platform is governed by that company's privacy policy, not this Privacy Policy. We encourage you to review their policies before providing personal information.
Data Security
We take reasonable measures to protect the personal information entrusted to us. However, no website, electronic transmission, or data-storage system can be guaranteed to be completely secure.
Your Information & Communication Preferences
You may contact us to request that we update or correct personal information you have provided to us or to change your communication preferences.
Certain information may need to be retained for legitimate business, accounting, legal, or recordkeeping purposes.
Children's Privacy
Our website and online booking services are not directed toward children under 13, and we do not knowingly collect personal information directly from children under 13 through our website.
Changes to This Policy
We may update this Privacy Policy periodically to reflect changes in our business practices, technology, or legal requirements. The most current version will be posted on this page with an updated revision date.
Contact Us
Questions about this Privacy Policy or how your information is handled? Please contact us:
Mulberry Gap
400 Mulberry Gap Road
Ellijay, GA 30540
Email: reservations@mulberrygap.com
Phone: 706-698-2865